William “Fritz” Reber retired as a Police Captain after 27 years of service with Chula Vista Police Department. Since his retirement he's worked with public safety and service providers related to UAS (Drone) operations. He was the visionary behind Drone as First Responder (DFR) Operations and Live911, author of CVPD's Concept of Operations IPP submission, and co-authored the CVPD BVLOS waiver. He remains a part of the San Diego City IPP Team, is a Deputy Director for DRONERESPONDERS as well as a Technical Expert (TEP), and he continues to work closely with CVPD and Cape on DFR. More recently Fritz joined Skydio as their Public Safety Program Operations Consultant.
In this episode
Is it possible to be successful running your own Facebook ads?
Most online FB ads courses are a waste of money
You have to work ON your business, not IN your business
Seeing through the online guru BS
Stop focusing on management fees – instead focus on finding the right ads agency
What is typical FB ad spend?
Online advertising is a long game
Leveraging the power of FB for business
Leveraging FB ads in public safety
Jason's journey from cop to copreneur
Leveraging your background in the private sector
You're not stuck in your LE career
How to connect with Jason and Spotlight Social
Resources discussed on the show
- Episode 4 – Leveraging Mobile Technology for a Scalable Body Worn Camera and Video Evidence Solution with Alex Popof of Visual Labs
- Episode 15 – Drones as First Responders with Fritz Reber
- Closing the 9-1-1 Gap: How Streaming 9-1-1 Audio Can Transform Emergency Police Response – by Fritz Reber, published in Police Chief Magazine
- HigherGround – Bringing peace of mind with mission critical technology solutions