Ever find yourself responding to the same questions, giving the same advice, or teaching the same concepts over and over again for clients or potential customers? You can continue to do the same thing that everyone else is doing – typing out the same information until you’re blue in the face – or instead, create your own vault of knowledge that can save you precious time and brain energy.

At the simplest level you can save yourself a bunch of time by just using Gmail’s built-in templates feature to save your most common responses and insert them into a reply with a single click. 

But if you really want to get next-level, consider using video. Did you know that people retain 80% of what they see and only 20% of what they read? Have you ever labored over the most well-crafted email only to get a response back that makes you think, “Did they even read what I sent?”

Tools like Loom or Dubb (which is what I use) make it really simple to create a library of videos that you can share by simply pasting a link into an email, direct message, social media post, or upload to YouTube. So next time you find yourself repeating something, stop, create a quick video, send it, and save it to your library for the next time.

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